College Magazine

Conventions
College Magazine strives to appeal to their readers through a magnitude of unique conventions. The name of the magazine is shown in bold, all capitol letters in the masthead that is in the background of the featured cover image. The cover image is a person of some significance in the celebrity world and will have a reputation with the college-aged readers. The celebrities are dressed in casual, non-extravagant clothing to be more relatable to the college student audience, and the direct eye contact with the viewer also serves to establish a connection in a mode of address. The utilization of celebrities appeals to society's, especially young peoples', fascination with celebrity lifestyle and opinions and will increase the likelihood of someone purchasing the magazine.The featured person on the cover is framed by the headlines and cover lines that coordinate with the font color of the magazine name. The headlines and cover lines ask rhetorical questions as a mode of address and to pique the readers' interest as the question will be answered in the articles. The diction of "Should I Break Up..." and "It's Always Sunny in Philadelphia" incorporates the gossip nature of college students and creates a sense of intrigue. The reference to an entertainment pop culture show is aligned with the interest and knowledge level of college students as they seek out the current trends.

Demographics
College Magazine is written for college students by college students. The target reader demographic is for students aged between 18 and 24, the typical time one would attend college. The magazine is not specifically targeting one gender over the other as its content appeals to the general college population.

Content
With attending college comes a set of challenges, and College Magazine aims to provide readers with advice and perspective about such situations. They primarily concentrate on how to navigate the college lifestyle and helping students prepare for life after college. Their content includes: advice on internship opportunities, how to write a resume, how to conduct an interview, how to build social networking, career pathways based on majors, and many other insightful articles. Within their magazine there is still the inclusion of celebrity input and entertainment options that are affordable to the financially restricted readers. The magazine also covers mature topics like common sex questions or other concerns that are frequent in college students. Much like the use of celebrities on the cover establishes a relationship with the reader, the writing of articles by students themselves forms a bond between reader and writer. Thus, he article's content is more likely to resonate with them because of the personal connection that has been made.