Summer Cover Inspiration



Since I am doing the summer edition of our original magazine, I have been looking at existing summer issues for inspiration. Each of these magazines have the same target audience as our own and they have formulated covers to appeal to said readers. Although they are from different magazines with their personal house styles, each of them convey similar themes that capture summer for teenagers and young adults.
Each of these covers use a bright color scheme consisting of oranges, yellows, light blues, pinks, reds, and white. The bright colors reflect the high energy that accompanies the season of summer.
The celebrities on the cover are shown from the waist or chest up so that their face may be the central focus of the image. They strike poses that rotate their shoulders away from the camera and angle their head to face the viewer. This slimming effect flatters their features while they smile or gaze dramatically. The women are usually seen smiling to emphasize femininity while the men are assuming typically masculine, suave expressions. The smiling women are selected to make young women readers want to be like them while the stoic men are meant to make women attracted to them.
The buzz words are in accordance with the summer season. A very common buzz word is "hot" as it refers both to the heat of the summer and the popular, attractive trends of the season. "Sexy" or "surf-sexy" is a similarity that the magazines of this genre share.
The sweet spot for Teen Vogue is positioned to the left of the celebrity's face and features a promotion. This spot is optimal for viewership because the viewer's eye immediately goes to the eyes of the celebrity. While looking at their face, they can see the advertisement or promotion in their peripheral.
Overall, I plan to incorporate these common summer magazine themes when constructing my own cover. 

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